![]() Of those, 78% found it to be incredibly effective.Ĭombining the much-loved video format with interactive elements makes for an engaging prospect, which is why new Digital trends like livestreaming have taken off. More marketers than ever are getting creative with their videos, too, with 20% using interactive video as part of their content strategy. In fact, by next year, 80% of all web traffic is predicted to come from video. The rise in popularity of moving content has been on an upward trajectory over the past couple of years, and it doesn’t look like it’ll be dying down anytime soon. Tools like Ceros, Visme, and Displayr have features you need to create clickable interactive infographics. Try creating infographics that allow users to tweak the data so it’s more relevant to them, flowcharts that take participants to different outcomes depending on their answers, scrollable timeline infographics, or comparison charts. ![]() The Evolution of the Web is a beautiful resource that allows viewers to dig deeper into the history of the internet.Įach browser is tracked in a different color, and there are markers of different historic events that users can hover over to find out more. With AI Assistant, you can generate content for quizzes and polls. Running out of time to create compelling quizzes for your audiences? Ever thought of using AI to generate the content for your quizzes and polls? Tools like Quizzr, LeadQuizzes, Apester, and Quiz Maker all offer features that help you set up your quiz or poll and provide personalized answers. There are several different kinds of quizzes and polls you can create for your audience, like personality quizzes, popularity polls that find out whether your customers prefer X or Y, and questionnaires that solve a key problem your audience faces. And, while the quiz helps Accenture find their people, it also gives participants immediate results that they can work with right away. When someone clicks “take assessment”, it’s likely they are interested in the ServiceNow offering. Who’s Using Interactive Quizzes?Īccenture, a software company that provides cloud advisory information for huge corporations uses quizzes to qualify their leads. A personalized quiz by Outgrow helps boost engagement and drive lead generation. In addition, you can assess user flow, check the performance of your content piece, and segment leads with third-party API. It provides robust analytics on quiz data like traffic, browser, CPC, revenue, etc. Outgrow’s quiz maker tool, for example, can help you easily create interactive quizzes within minutes. All the answers help DoFasting better segment the people who subscribe. People can also sign up after taking the quiz. It’s a fasting app so it uses the quiz to ask questions related to fasting. You can also create polls that help you get to know your audience on a deeper level, and you can create quizzes that segment your audience so you can send out different content to them based on their results.įor a quiz idea, check out this one from DoFasting. ![]() It doesn’t matter if you don’t really care whether your personality resembles a carrot or a radish, but getting that little surge of endorphins when we click “get results” is enough to keep us coming back for more.īut you don’t have to create inane quizzes. There’s a reason they are so compelling: they actively involve the reader and provide immediate results.
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